***To save everyone time, please check here to see if we have already answered your questions before emailing us. If you do not see it here, feel free to email us at
What kind of leads are these?
These are Facebook leads. Happy Agent Leads are leads generated organically on Facebook. We craft ads that advertise an affordable/low cost Final Expense/Burial Insurance Program for seniors between the ages of 50-85. Every ad contains the words low cost or affordable, as well as Final Expense Insurance Program or Burial Insurance Program to cover Funeral, Burial, and Final Expenses. Facebook shows these people our ads on their newsfeeds. In the advertisement, we encourage prospects to click to see if they qualify. After they click the ad, they will fill out their information, and you will immediately receive it.


How long does it take to start getting leads after placing my order?
We fulfill each order in the order that it is placed. Although we typically create your campaign the same day that we receive it (IF placed before 3pm CST M-F and before noon on Saturday), Facebook still has to approve it and give it the green light. After we set up your campaign, this can take anywhere from a few hours to 4 days. On average it takes about 24-32 hours. But it CAN take up to 4 days to START receiving leads. Please be patient- we hate to wait just as much as you guys!

Once I start getting leads, how long does it take to get all of them?
We set up every campaign to deliver as quickly as possible. However, every area is different. If you order 10-20 leads, your entire order can be delivered as quickly as only 1-2 days. However, some areas with smaller populations, and/or highly competitive areas may create a slower lead flow. Especially Arizona, South Carolina, Virginia, Connecticut, and Colorado. Sometimes it may take several days to deliver all leads. 



What is your Refund/Cancellation Policy?
We will ONLY issue a full refund within 2 hours of receiving your order. After that it is likely that we have already started working on your campaign and spending money. If you need to cancel your order and receive a refund within 2 hours, please email us at Unless you have canceled within 2 hours of your order being placed, ALL Sales are FINAL.

I am getting leads that are far away or out of my state!?
We target exactly as requested. We exclude border states, and target English speakers by default unless otherwise requested. Please note that it is common to receive leads outside of your targeted area. This is completely out of our control. Sometimes people share our ads with friends on Facebook and they fill out the forms. Or sometimes Facebook just has a mind of its own and finds leads from elsewhere- ESPECIALLY if your state is small and your zip/city is close to border states. Don't worry. This is why we have a replacement policy.

We will happily replace any lead that fits the following criteria:

>Over 85 years old

>Over 50 miles from target location/out of state
>Leads that provide BOTH a disconnected phone number AND PO BOX or incomplete address
>Duplicate leads sent by US ONLY. This simply means a prospect filled out a form more than once. We will not replace leads you've received from other vendors.

Do you send extra leads to cover replacements?
Yes. We always send at least one extra lead to save the time of going back and forth about replacing leads. Please check how many we have sent before requesting your lead replacements.

How do I request replacements?
1. Please wait a day after you have received all of your leads.
2. Count the total of how many replacements you need
3. Check the total amount of leads on your spreadsheet to see how many extras we have already sent.
4. If you still need replacements, please send ONE email with the lead's full name(s) to us at  

We also recommend highlighting any leads that fit our replacement policy on your spreadsheet as you receive them to stay organized. You can also write in your notes column. To avoid getting lost in the shuffle, we just ask for ONE email instead of sending multiple emails throughout your campaign. This way we can review and replace asap.


If you have provided a Calendly link, please note that due to the fact that every agent has a different preference, we DO NOT specify what type of appointment it is, whether it is for a phone call or in person meeting. We do not want to interfere with your sales process. This is information that you can display on your Calendly event scheduling page. We simply encourage applicants to choose a time that works best for them, and provide your link. Your appointment booking percentage will be based off of what your page says.  

What do your ads say so I know what to say to prospects?
We present final expense insurance as a new, approved affordable burial program that they can qualify for. In EVERY ad, we mention LOW COST or AFFORDABLE. Many times we even put those words in ALL CAPS so that they cannot miss them. We NEVER EVER EVER SAY FREE. We NEVER mention the word "Government," or "State Regulated," and we do NOT offer incentives such as gift cards.

Do you have a script?
Yes, we have a loose, optional script that we’ve developed based on the feedback of agents that have been successful with our leads. You will receive a copy after placing your order. It will be in your purchase email.

What information is given to leads?
For Essential Leads:
After they have submitted their information, we tell them that it looks like they are PRE Qualified for the program, but their licensed state representative will contact them to discuss further details.  

At this point they are done with the process, unless you have provided a Calendly link. If you provided a Calendar booking link, we create a button so your prospects can take it a step further and schedule an appointment. We do not provide your name.

If you DO want us to provide your phone number, please let us know on your order form in special requests, or simply email us at the time of your order. We will be happy to accommodate your request.

For PRO Leads
We only provide a booking link if you provide one with your order. Names and phone numbers are not provided to leads.

I’m getting texts and emails but I don’t see my leads on my spreadsheet. Where are my leads?

If this is not your first order with us, in order to stay organized, we have put your leads on a new “sheet” of your spreadsheet. Here’s how to find your new sheet.
1. Click your spreadsheet to open it.  
2. Wait a second for it to load. Don’t scroll.  
3. After it loads, just LOOK at the very bottom of your page. You’ll see a row at the bottom of the page with your tabs that contain order dates and quantity of leads. Click any tab with the order date you want to access. Every new order will be on a new sheet with your order date.

Can I make changes to my campaign? Like my Calendly link? My email address or my target location?

If you immediately email us after your order has been placed, YES. If your campaign has already been created, NO. Changing a Calendly link requires starting over from scratch. We will not change targeting after we have set everything up. If you need us to change your contact information, i.e. phone number/email address, we will do our best to accommodate your change. However, we will not change any of the previous data that was generated before the change.  

What are your hours?
9am-5pm Monday-Friday CST
9am-Noon Saturdays CST
If you contact us outside of these hours we will respond the next business day. You can email us at

How can I contact you?
Please email us at We will respond promptly if during our business hours.

How do you target?
For all local orders we start at 25 miles. Some areas are insanely competitive, have low populations, and nearly impossible to get leads.​​​ In these cases we increase the radius to 30-35. In rare cases we increase to 50 miles.

**Please note that we ALWAYS exclude surrounding states and any areas you've requested to be excluded. We target English as the language (for non Spanish campaigns), but Facebook is software and it has glitches. You MAY receive leads that are far away or out of state. We realize this is frustrating. Relax. Stay calm. This is why we have a replacement policy.

How will I be notified when a lead comes in?
For each order you will receive:
-Text notification
-Email notification
-Updated Spreadsheet
-Lead Card (Google Document)​​​​​​​​​

Please let us know if you notice something not working as it should. We cannot see on our end if you are receiving everything properly. You will need to let us know.

Do you re-sell leads to other agents?

No, we do not. All leads are 100% exclusive to you.  

However, please note that OUR leads are exclusive to YOU. We generate your leads from scratch and we NEVER touch them after that. But prospects in your city/state are not exclusive to you. They are potentially shopping around. It is common for prospects to fill out multiple forms or direct mailers, which means it is completely possible and not uncommon that other agents have contacted them, or are contacting them at the same time as you. Especially if you live in a saturated location where many other agents are purchasing leads from us and other vendors. This is completely out of our control.

Do you offer discounts for large orders?
Yes, we work with each agent on a case by case basis as every area varies in price at any given time. Please email us with your area and quantity of leads you'd like a quote on at

Do you offer weekly subscriptions?
Yes, we also offer discounted pricing based on your specific location and quantity. Please email us if you're interested in a weekly subscription.

Is there a coupon or discount for me if I refer other agents to you?
We are currently building our affiliate program. Please email us if you'd like to be an affiliate and earn cash commission for referrals.

Is there a number I can call?
As of right now we are a strictly digital company. Due to the amount of information that we manage from agent to agent, we prefer to keep all conversations in writing so we always have a reference point to pull from when building campaigns. If you would like to get in touch, please contact us at